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ASC Implementation: How We Cut Dealer PPC Waste by Exposing What Organic Already Captures

Dealership showroom with customers and sales team, digital analytics overlay

ASC (Automotive Standards Council) tracking in GA4 reveals which paid ad conversions your organic presence already earns. We’ve helped dealer groups cut PPC spend 30-50% by implementing standardized measurement that exposes paid-organic overlap. The result: lower cost per lead, clearer attribution, and budgets redirected to channels that actually drive incremental growth.