Prescott, AZ
Subaru Dealership
103 monthly leads | $24.30/lead
Our Client
A trusted Subaru dealership serving Prescott and Northern Arizona with new and pre-owned vehicles.
The Challenge
79 monthly leads from 3,800 organic sessions. Conversion rate sat at 2.0% — below the Subaru brand average. CPL was $31.80 with limited content targeting local buyer behavior.
The Approach
A3 Brands built model landing pages and city pages targeting Prescott, Chino Valley, and Sedona. Technical SEO and conversion optimization rounded out the strategy.
Model landing pages optimized to capture bottom-of-funnel search for Subaru vehicles, with content designed to address pricing, safety, and outdoor lifestyle
City pages targeting Prescott, Chino Valley, and Sedona, turning geographic intent into dealership visits
Technical SEO improvements including mobile performance, page speed, and structured data for qualified marketing leads
Conversion rate optimization made it easier to take action through better form placement and clearer calls-to-action
SEO Result: +30% Lead Growth.
-24% lower cost.
Monthly leads increased from 79 to 103 while cost per lead dropped from $31.80 to $24.30. Organic search became the dealership's most cost-effective acquisition channel.
GA4-verified results, 90 days
YOUR MARKET.
YOUR MOVE.
We'll pull your data, show you where you stand, and give you a plan — whether you hire us or not.